Commissioned by ActiveNav

Published September 2021

Executive Summary

90% of respondents say discovering sensitive data is a high or medium priority in their organization. Organizations in three industries—healthcare/pharma, technology, and financial services—were more likely to say discovering sensitive data was a high priority.

Sensitive data protection has quickly become the new normal with the inherent certainty of data breaches and the rise of state and international privacy regulations. Sensitive data must be protected against unauthorized access and disclosure, but to enforce the required protections, organizations first need the ability to discover where sensitive data is created and stored. This first mile causes challenges for many organizations as they try to run before they can walk.

In this white paper, we look at the challenge of sensitive data discovery and how organizations are prioritizing and assigning responsibility for it.