Market research / Industry analysis / Advisory services
Gather data from markets of interest to gauge trends and changing preferences, both to inform your product roadmap and educate decision-makers and influencers in the organizations you want to work with.
We prepare thoughtful, in-depth reports for you to share with your prospects and customers that state a case, explore survey data (and its implications), and impact decision-making processes in organizations.
We collaborate with your team to present conversational webinars and podcasts on the research we do together. This helps you build engagement with your prospects and customers.
Leverage the work we do together to uncover new opportunities to enable customers to achieve the outcomes they’re looking for.
The most recent feedback we received on the leads we supplied: The leads are solid – the perfect blend of the right people at the right-sized companies. All are net new contacts for us.
Work directly with senior researchers on your projects with deep experience in researching and understanding the markets you’re engaging with. Collaboration, open communication, and transparency in process are key values in how we work with clients.
We’ve been researching markets for technology vendors since 2001. This allows us to bring a long-term perspective to inform current projects and research investigations, without being confined by it.
News for today: sovereign cloud options in Europe from OpenText and Ivanti (different scopes); managing risk with AI agents from KnowBe4; and N-able’s new disaster recovery as a service offering; among others.
News for today: Zendata on Claude Mythos impacts, and N-able’s MCP server.
News for April 13: AI agent protection in Norton 360; sync vulnerability findings from Orca to Drata; and a new name for Fasoo.
News for today: research from MIND on data trust and success with AI initiatives; Salt on the gap between deployment and security maturity for AI agents; and OPSWAT on a new way of assessing files for security threats.
News for today: GreyNoise on detecting compromise inside; new MDR service from Acronis for MSPs; and Project Glasswing from Anthropic.
News for today: N-able adds to its TAP; Exabeam strengthens baselining capabilities; and GreyNoise on weaponization of home internet connections, among others.
