Market research / Industry analysis / Advisory services

Strengthening decision-making by leaders at enterprise organizations on cybersecurity posture and resilience.

Capabilities.

Gather data from markets of interest to gauge trends and changing preferences, both to inform your product roadmap and educate decision-makers and influencers in the organizations you want to work with.

We prepare thoughtful, in-depth reports for you to share with your prospects and customers that state a case, explore survey data (and its implications), and impact decision-making processes in organizations.

We collaborate with your team to present conversational webinars and podcasts on the research we do together. This helps you build engagement with your prospects and customers.

Leverage the work we do together to uncover new opportunities to enable customers to achieve the outcomes they’re looking for.

The most recent feedback we received on the leads we supplied: The leads are solid – the perfect blend of the right people at the right-sized companies. All are net new contacts for us.

Work directly with senior researchers on your projects with deep experience in researching and understanding the markets you’re engaging with. Collaboration, open communication, and transparency in process are key values in how we work with clients.

We’ve been researching markets for technology vendors since 2001. This allows us to bring a long-term perspective to inform current projects and research investigations, without being confined by it.

Research projects.

These are the latest research projects we’ve delivered.

Market tracking + insights.

News – May 8, 2026

News for today: migration services for identity platforms from Cayosoft; research on constraining AI actions in cyber defense use cases; and deep message inspection from Jitterbit; among others.

News – May 6, 2026

News for today: Cisco to acquire Astrix Security; Tanium Atlas launches; expansion down under; and more.

News – May 5, 2026

News for today: Sublime Security’s new channel partner program; KnowBe4 and EasyDMARC partnership; and Donoma on the Stryker compromise and fallout.

News – May 4, 2026

News for today: Claude Opus 4.7 at work (CrowdStrike and SentinelOne); DigiCert’s new AI trust architecture; and custom YubiKeys to secure ChatGPT accounts.

News – May 1, 2026

News for today: new senior leaders at Abnormal AI, 86% of phishing attacks are AI driven – per KnowBe4, and TrendAI is using more Claude Opus 4.7 for threat research. Plus more.

News – April 30, 2026

News for today: Team Cymru’s MCP Server; and Malwarebytes in Claude.

Contact Osterman.